Oops! Fairs Have Been Canceled! Keep Calm .. No Panic.

Maybe we will go to China, then Poland, Ethiopia. Iran and Indonesia are very important. Should the K Show be prepared next year and Plast Eurasia already? We don’t think so.. International travel bans, closed flights, fussy politicians and of course fairs that are canceled in order. What did coronavirus do to us? What life did it take us to?

Of course, as for every industry, fairs are very important for the plastic industry. Some are the same customers, some are new faces, some are excellent returns, some are standard orders, but above all, isn't socializing business networking? Not unfortunately, maybe not for now, maybe it will never be the same as before. Actually, there are two innovations we know; There are no more airplane chase, hotel reservations, questions about which country I am from, and there are new marketing methods or digital platforms that are new but we can only accept.

Our websites, digital catalogs, emails, digital conference platforms, social media, mailing… the list goes on. In the new normal life, maybe it will not be necessary to go to work for 2 hours, maybe we will get used to it. Although experts say it will be difficult to accept the new normal as it is, we have been talking about Industry 4.0, the Internet of Things, artificial intelligence and cloud systems for years. Companies around the world have already made world planning after corona virus, but there are some questions that have no answer. What if wifi breaks? I wish this was the biggest problem. The real problem is adaptation. Depending on our adaptability, the plastics industry will continue to grow rapidly. Many manufacturers in the world have strengthened their adaptability with their managers. When the lack of synchronization is overcome, fairs may not even be important to us anymore.

Maria Bothwell, CEO of Toffler Associates, says that it is almost impossible to know how much of the change today is permanent and how much will return to the past. A verb that we have implemented or started to apply more frequently in the Corona virus crisis is not to go to work and work from home, that is, to do a home office. Continuing her research at the Berlin-Brandenburg Academy of Natural and Human Sciences, Isabella Hermann is working on the sociocultural and technological impact of science fiction. Hermann says some organizations can try to protect their employees from having to work from home. The underlying head structure is very interesting. So the idea that business is not part of your life or something you like to do, on the contrary, it's something you have to do eight hours a day. That life started only after that. Susan Schneider, director of the Artificial Intelligence, Mind and Society Group at the University of Connecticut, says I think the pandemic will speed up the development of the infrastructure necessary to enable us to work online. Fast networks are possible today thanks to 5G technology. So is technology the solution of everything? Let's look at video conferencing technology. Although it is comfortable to use and facilitates communication, it is unable to transfer body language, which is an important element of communication between people, outside of the head and shoulders. All sounds sound normal, microphones turn on and off, anxious and angry hand gestures are not reflected on your colleagues. Yes, it is indisputable, but research shows that users are changing their actions very fast. Starting Jan. 22, the Corona virus Google searches show the actual effect of making the summit in Turkey on March 11, and after. Corona virus follows Google searches with the same trend, mask, cologne and pasta searches. There are 200 percent search increase records for cologne and pasta searches and 300 percent search for red meat searches. Red meat? Yes, red meat, because people should eat something, life cannot continue with antivirus only. Trends will guide and continue to guide us not only in searches but also in our business life. Let's not forget LifeisatHome & CommerceontheInternet